PERFORMANCE

Digital Signage

Was ist Digital Signage?

Translated literally, digital signage means something like „digital signage“. This refers to digital media content that is played out dynamically via various technologies, e.g. displays, touchpads or multiscreens. Information is presented visually and/or audibly. Depending on the model, interaction with the user is also possible. The areas of application for digital signage solutions are many and varied. For example, they are used as electronic advertising displays, digital door signage or menu boards.

Advantages of digital signage

  • Place brand and experience worlds at the point of sale (POS) and point of interest (POI) in a target group-oriented manner
  • Use electronic posters profitably
  • Use wayfinding and information systems
  • Scale across locations
  • Play out live content in a targeted manner with Cloud CMS
 - Advantages of digital signage

OoH advertising with digital signage

Digital signage systems are increasingly being used in out-of-home advertising (‚OoH advertising‘ or also ‚Out of Home Advertising‘). Whether at the train station, on the roadside or in the pedestrian zone, digital signage is omnipresent. The monitors have to be able to cope with even the most difficult conditions. For example, they are exposed to extreme influences such as considerable weather fluctuations and temperature differences.

 

Our outdoor digital signage solutions can withstand these difficult conditions. Our digital signage displays and steles are very robust, have integrated temperature management and brightness sensors to automatically adjust the screen brightness to the environment. In addition, you can have them equipped with a particularly sturdy housing and safety glass so that the devices are also optimally protected against sabotage and vandalism. This means that nothing stands in the way of using your digital signage monitor outdoors.

Digital signage software as part of the system

Digital signage software is at the heart of a successful digital signage system. It enables centralized management and control of all content to be shown on the displays and offers maximum flexibility. Users can update and schedule content in real time and adapt it to different locations - whether it is advertising, information, interactive content or dynamic ads.

 

The software is intuitively designed and offers a user-friendly interface so that even people with no prior technical knowledge can easily manage content. It also integrates seamlessly into existing IT structures and ensures reliable and secure data transmission thanks to regular updates and security functions. This makes digital signage a dynamic and effective communication tool that can be individually adapted to the company's needs and objectives.start form

Application areas and industries

The possibilities of digital signage are as diverse as they are unlimited. Small and large businesses, shopping centers, educational institutions and the hospitality industry can all benefit from digital signage.

We have put together a small selection of industries in which digital signage solutions can be worthwhile for you:

Profit from the ComPeri all-round service

ComPeri is your reliable partner when it comes to the selection and installation of digital signage solutions. We have extensive experience in the integration of digital signage systems and also supply the appropriate 24/7 hardware. As a full-service system house, we develop customized concepts and support you with many other services in the field of media technology if required. We provide you with all services from a single source. This not only ensures cost-optimized and lean work processes, but is also significantly less cumbersome than working with many different service providers.

We would be happy to explain the various options to you in a non-binding consultation and develop a customized concept that is precisely tailored to your individual wishes and needs. We look forward to receiving your project inquiry!